Hyundai Ioniq 5 Major Price Cut: Up to €5,000 Discount

Hyundai Ioniq 5 discount up to €5,000 — that's the news for Dutch buyers in 2026. The popular electric crossover is now available starting at €37,995, a significant price drop compared to previous years. Globally, Hyundai reduced prices by an average of €8,500.

New prices in the Netherlands

Hyundai Netherlands currently offers:

Version	New price	Discount
Ioniq 5 base	from €37,995	€5,000
Ioniq 5 84 kWh RWD	from €46,995	varies
Ioniq 5 N	from €73,995	-

The €5,000 discount including VAT applies to selected versions. Additionally, Hyundai offers financing benefits up to €3,000, further reducing monthly costs.

Why the price reduction?

Hyundai cites two reasons:

1. Record sales in 2025 — higher volumes reduce unit costs
2. Own production — the new Megaplant in the US produces more efficiently

In the US, the price reduction compensates for the expiration of the $7,500 federal subsidy. In the Netherlands, there's no direct subsidy anymore (SEPP ended), but the lower price makes the Ioniq 5 more attractive.

What does this mean for bijtelling?

With the new starting price of €37,995, the Ioniq 5 still falls above the €30,000 threshold for the 17% bijtelling rate.

Calculation example at €37,995:

• Bijtelling: 22% × €37,995 = €8,359 per year
• That's €697 per month gross added to your salary

For comparison: at the old price of €42,995, that was €9,459 per year — a difference of €1,100 per year, or €92 per month.

What do you get for that price?

The Ioniq 5 remains one of the strongest EVs in its class:

• Range: Up to 507 km (WLTP) with 84 kWh battery
• 800V charging: 10-80% in 18 minutes at 350 kW charger
• Power: 168 kW (229 hp) RWD or 239 kW (325 hp) AWD
• Vehicle-to-Load: 3.6 kW outlet in the car

The 2026 version is technically unchanged. New additions include a supplied charging cable and extra color options.

Compare and calculate

Curious how the Ioniq 5 compares to the competition? Compare with other EVs or calculate your total costs.

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This article is based on reporting by Hyundai Newsroom.